München - Marketing Specialist, Corporate Gift Cards

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Amazon is searching for a talented Marketing Specialist to help build awareness of and grow its Corporate Gift Card business in Germany. The Gift Card business is one of the key areas within Amazon and the Corporate Gift Card team is responsible for growing this business through corporate channels. The position is based in our Munich office and is aimed at the development of B2B marketing strategies and tools that support lead generation, product awareness and education, product launches, events, and customer communication. As the Marketing Specialist, you will work with internal and external stakeholders to facilitate client development and sales growth and to assess competitive markets and analyze business needs to define and execute the marketing strategy, and support your team in achieving ambitious goals.ResponsibilitiesDefine and execute marketing programs and campaigns that generate market segment awareness and educate prospective business users of Amazon Gift Cards. Generate awareness, empower the sales team, and conduct lead capture and lead warming campaigns. Compile, analyze, and present performance metrics; identifying opportunities for new and enhanced campaigns Create marketing collateral and tools for the team to support their interaction with clients Basic Qualifi ...

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