Frankfurt am Main - Strategic Marketing Manager - Key Accounts

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The Strategic Marketing Manager - Key Accounts supports the Energy Germany Key Account Management & Marketing team in regards to the analysis and segmentation of key industrials and other special accounts in Germany in order to drive the growth and innovation of Energy Germany, GE Germany and GE globally. Essential Responsibilities - Lead customer segmentation for GE (Energy) Germany Key Accounts - Assess global market opportunities of Germany based industrials and key accounts - Develop GE Germany and Energy Germany value proposition together with Key Account Management- Bridge between Energy Marketing team and GE Germany innovation teams - Support CMO with key initiatives especially those that have impact outside Germany- Work with global Marketing teams on key projects leveraging regional marketing capablilities- Aggregating regional segmentation schemes into a global segmentation scheme Qualifications/Requirements -Bachelor’s or Master's Degree in Marketing, Business Administration or Engineering, or equivalent -10 years experience in product marketing (in addition to a Bachelor’s Degree in Marketing, Business Administration, or Engineering)-Excellent oral and written communications skills-Deep marketing expertise in market & customer insights- Industrial product acumen-I ...

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