Lead Product Marketing Manager (Remote)
team.blue
Internet
08036 Barcelona, Cataluña - Spanien
Senior Fachkraft / Projektleiter
Hybrid
Experteer Overview
As Lead Product Marketing Manager at iubenda, you drive product positioning, messaging, and GTM strategy for a fast-scaling privacy tech platform. You will bridge Product, Marketing, and Operations to align on goals and communicate value to customers. You lead product-led growth initiatives, develop customer-driven use cases, and enable sales with compelling materials. You’ll conduct market and competitive research to keep us ahead and shape the narrative across a global, remote-first team.
Leistungen / Benefits
- Remote work
- Company retreats and coworking gatherings
- All-in-One Flex Allowance
- Work equipment
- Collaborative, multicultural team
Verantwortungsbereiche
- Define sharp, customer-driven product positioning and messaging
- Own the product-led growth strategy, with clear priorities and direction
- Lead go-to-market planning and execution for new features from announcement to launch
- Develop customer-driven use cases and translate into compelling narratives
- Conduct market research and competitive intelligence to inform strategy
- Enable Sales with materials and tools to support the field
- Track growth metrics and identify optimization opportunities
Zentrale Anforderungen
- At least 5 years of experience in Product Marketing
- Strong ability to position heavily technical SaaS features from customer needs to messaging and GTM
- Solid understanding of software development dynamics and SaaS metrics
- Proactive mindset with focus on company growth
- Strong interpersonal and cross-functional collaboration skills
- Full proficiency in English
Stellenbeschreibung
As Lead Product Marketing Manager at iubenda, you drive product positioning, messaging, and GTM strategy for a fast-scaling privacy tech pla…
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